Welcome to Dylamato’s

Dianne spent her first 16 years living in the vibrant East African countries of Tanzania and Kenya before coming to the United States to finish high school and get a college degree in Sociology. She then spent 20 years raising a family, during which she grew some of their food in backyard gardens, learned to can and freeze produce purchased from farmers’ markets or picked herself in pick-your-own farm fields, and cooked most of their meals from scratch using the “More With Less” cookbook and philosophy.

Upon moving to Pittsburgh, Dianne enrolled in the Masters in Food Studies course at Chatham University. She learned how the global food system works, focusing on markets and marketing and a particular interest in underserved urban communities. She completed internships at Penns Corner Farm Alliance (a specialized local food hub), Paragon Foods (a Pittsburgh-based produce wholesale company), and a stint at Matthew’s Family Farm (where she learned first-hand the realities of vegetable farming and marketing throughout a growing season). She wrote her thesis on “Food in Hazelwood: Making a Case for Fresh Produce in a Low-Income, Urban Community.” As part of her research, she got involved with the Fishes and Loaves Buying Club in Hazelwood, an ongoing effort to bring healthy, fresh food into the community. She dreamed of expanding this mission by opening a fruit and vegetable business.

How It All Started

In July 2014, she bought an old hay wagon and, with the help of builder Joni James, converted it into a farm stand, which she parked on the side of Second Avenue on vacant land rented from the URA. Stocked with over 30 fresh fruits and vegetables varieties, the stand attracted immediate attention from community residents and daily commuters. After two summers in the farm stand, Dianne found the building where the Market is permanently located and moved indoors, expanding her inventory to include refrigerated products and regular groceries. Within the first year, she expanded again with a sandwich station and deli - and hired her husband, Brent, to make sandwiches for customers. Because it is the only source of fresh food in Hazelwood, Dianne stocks staples like oranges, lemons, onions, and potatoes but also partners with local farmers for in-season, locally-grown specialties like tomatoes, corn, apples, and peppers and purchases eggs and meat from local producers. Dylamato’s Market sources as much locally as possible, and over 50% of store inventory comes from Western Pennsylvania producers.

Be the Community you want to Live in!

Dylamato's Market is designed to create:

  • Access to fresh, healthy food

  • A positive social space

  • Income for local food businesses